Announcements

  • Slides Posted! AdPromo WG Oct 19 Guest Presenter on PV/Reg + DOJ, OPDP Research, TikTok, Social Med

    Great meeting today! Thanks to all that joined and our special guest co-host & presenters.

    • Deputy Attorney General’s Speech Highlights Changes in How DOJ Investigates and Prosecutes
    • OPDP Research Updates: •Endorser Status and Actual Use in DTC Television Ads •Targeted Mechanism of Action Presentations in Prescription Drug Promotion •Medication Adherence Claims (and, perspectives by Micheline Awad)
    • TikTok Pulse Program (Non-Branded Example)
    • New IFPMA/EFPIA Joint Guidance on Social Media and Digital Channels
    • Guest Presenter! Stephanie Martin from smpv limited on PV Collaboration with Regulatory

    Mark your calendar for the next meeting! And, NOTE THE DATE CHANGE! This is a 2nd Wednesday November 9, 2022 @ 12 pm-1 pm ET